Focus and Scope

Scope and Topics

JIB welcomes original empirical studies, conceptual frameworks, systematic literature reviews, and rigorous case analyses across topics including, but not limited to:

• Business Model Innovation & Disruption: Platform ecosystems, circular business models, value architecture, and market-disruptive strategies.

• Technology Commercialization & Digital Enterprise: AI-driven business strategies, digital transformation, technology adoption, fintech innovation, and Industry 4.0/5.0 applications.

• Corporate Entrepreneurship & Intrapreneurship: Organizational ambidexterity, venture building, corporate incubation, and dynamic capability development.

• Sustainable & Open Innovation: Sustainable product design, ESG-driven innovation, collaborative ecosystem networks, co-creation, and crowdsourcing strategies.

• Strategic Leadership & Organizational Change: Agile management, innovation culture, leadership in chaotic environments, and change management frameworks.

• Service, Design & Marketing Innovation: Customer experience redesign, digital brand positioning, service-dominant logic, and novel consumer engagement mechanisms.

• Intellectual Capital & Knowledge Management: Knowledge creation, intellectual property strategy, dynamic learning organizations, and innovation ecosystem governance.